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Entrepreneurship Unfiltered

Bursting the Startup Myth Bubble

The glamorized view of being your own boss often blinds founders to harsh realities.

Marshall Hargrave

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An image of a startup.

The siren song of entrepreneurship holds an incredibly powerful allure in our culture.

Popular narratives glamorize the idea of being your own boss, monetizing a brilliant idea, and making it big through sheer passion and hard work. However, this widespread perception of starting a business tends to be mythical at best and dangerously misleading at worst.

The unfortunate reality that most first-time founders encounter is that launching a successful company is grueling, high-risk, and often accompanied by years of extreme personal and financial sacrifice before any rewards materialize — if the new venture makes it at all.

By underestimating or outright ignoring crucial pragmatic factors like financial planning, marketing requirements, risk management, and a sustainable work-life balance, aspiring entrepreneurs significantly raise their odds of failing.

To avoid becoming another disappointing statistic in the high failure rates of new businesses, prospective founders need a wake-up call — here are the top misconceptions about starting a new business that every would-be…

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