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artner/IDC numbers likely means that you don’t have a good sense yet for who you are selling to (the Q) and how you should be prici…at is included / excluded from those numbers and how the research firms came up with the estimates. Just using Gartner/IDC numbers likely means that you don’t have a good sense yet for who you are selling to (the Q) and how you should be pricing your product (the P).
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Marshall Hargrave
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Serial entrepreneur. Finance, startups, investing. Catalyst-focused, event-driven. Hip-hop vigilante. On the quest for the best hot chicken.
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